The approved usage is: Intel AppUp™ and Intel AppUpSM

Approved Nouns:

  • When referring to a product use the TM symbol and the following nouns:
    • brand
    • catalog
    • client
    • Creator
    • encapsulator
    • mark
    • name
    • product
    • SDK Plug-In
    • SDK Suite
    • software
    • Software Debugger
    • Software Development Kit
    • Software Development Wizard
    • Software Package Validation Utility
    • Software Packaging Utility
    • trademark
  • When referring to a service use the SM symbol and the following nouns:
    • appication fund
    • Application Lab
    • brand
    • center
    • Developer Challenge
    • Developer Program
    • Elements
    • Lab
    • mark
    • name
    • program
    • project
    • Reseller Store
    • service
    • service mark
    • show
    • Small Business Service
    • Small Enterprise Service
    • SMB Service
    • Virtual Device App Tester

Symbols

Use the trademark symbol in the first appearance of the trademark in a headline, and/or the first prominent use and first appearance in the body of text.

The appropriate use of trademark symbols with this trademark is as follows:
Intel AppUp™ software and Intel AppUpSM service

Acknowledgement Line(s)

  • Whenever the Intel AppUp™ and Intel AppUpSM brands appears the following footnote must also appear: "Intel and Intel AppUp are trademarks of Intel Corporation in the U.S. and/or other countries."

Sample Usage Chart

    Correct Usage Incorrect Usage
    Intel AppUpSM center AppUp Center
    Intel AppUpSM center Intel AppUp™ center
    Intel AppUp™ software Intel® AppUp™ software

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